Gaming in Southeast Asia: The Playing, Spending & Viewing Behaviour of a Fast-Growing Games Market
No matter how you look at it, Southeast Asia’s games ecosystem is like no other in the world. Each of the region’s major markets (Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam) is completely different from the next.
The Philippines’ Games Market: Data and Insights
In this article, we’ll shine the spotlight on the games market in the Philippines, whose 43 million gamers spent $572 million on games last year. This makes it the world’s 25th-biggest market by game revenues, as well as a key driver of Southeast Asia’s overall games market.
Insights into the Singaporean Games Market
Players in Singapore spent a total of $327.2 million on games last year, making it a key player in Southeast Asia’s games market…
The Malaysia Games Market and Its Gamers
Zoom in on the country’s gamers, including the share of the population that plays and watches game content, their favourite games and genres, and some of their in-game spending behaviour…
Insights into the Indonesian Games Market
Players in Indonesia spent a total of $1.1 billion on games last year, making it one of the biggest games markets in Southeast Asia…
Southeast Asia: The World’s Fastest-Growing Mobile Games Market
The SEA games market is like no other in the world, in terms of tastes, top publishers, and more. In this article, we explore the market’s games landscape, zooming in on notable local and foreign game companies’ performance in the exciting region.