From October 2020 to May 2021, we showcased a selection of Games Market Bootcamps for trade with key insights into often under-explored markets in Asia Pacific.
These monthly info-sessions covered topics specific to each featured country like: games market insights, facts & figures on market situation & user behaviour, latest industry trends & opportunities, local government initiatives & support, and sharing of go-to-market, user acquisition strategies, monetisation models, financing & funding options, influencer marketing and more. Check out past sessions below and watch them on-demand.
Look forward to our main Trade Conference at gamescom asia 2021 from 14 to 15 October where we'll deliver more insights along with a line up of 80+ speakers and experts from around the world.
Congratulations to our lucky winners for their participation in our monthly Games Market Bootcamps.
See you at the main conference in October!
27 May 2021
There are more than 25 million gamers in Malaysia, spending about $540 million on video games in 2020, according to Niko Partners. Revenue-wise, it is one of the biggest gaming markets in Southeast Asia. Find out about the burgeoning potential of the Malaysian gaming market and industry fueled by local talents, the government’s continuous support, and market openness to investors.
22 April 2021
According to Newzoo, Thailand generated game revenues of US$1.05 billion last year alone, making one of SEA’s biggest markets for gaming. Gaming has become widely accepted in popular culture with major brands and influencers all becoming a part of the esports scene in the country. Thailand’s average revenue per user (ARPU) is also the highest in SEA and the number of mobile gamers is increasing faster than smartphone user penetration. The exponential growth makes Thailand an extremely important market for game developers and publishers looking to release games in the region.
25 March 2021
The Indian online gaming industry is expected to exceed US$1.1b by 2021, according to Google-KMPG. With growing internet penetration, compelling economics and an increasing ecosystem of entrepreneurs and developers focusing on this space, India’s online gaming industry has already attracted US$350 million in investments between 2014-2020.
Find out why India is a game changer and how you can tap into its growth which is likely to at least double in the next 1-2 years.
24 February 2021
With total video games and esports revenue of A$3.175b in 2019, Australia is one of the highest per capita spenders on video games in the world. This is expected to grow further at a 6.87% CAGR to 2024, driven by app-based games and esports.
Deep dive into the latest gaming trends, and explore initiatives by Austrade and the various state-based screen agencies to help you set up in Australia or invest in local studios.
30 November 2020 (Hybrid edition)
Singapore is the host country and home of gamescom asia.
The country may be a little red dot but continues to attract an influx of foreign investments in its gaming market, and major AAA lead studios like Ubisoft, Bandai Namco, Riot Games and Tencent to its shores. Not to mention a number of made-in-Singapore studios supporting AAA titles.
12 November 2020
With more than 171 million citizens connected to the internet, Indonesia currently has the world’s fourth largest number of internet users.
To explore new opportunities in this huge untapped market, join us at the upcoming ‘Indonesia Games Market Bootcamp’.
Take part in gamescom asia’s first-ever digital series of events from October 2020 to June 2021! If you would like to represent your local market, get in touch with us.
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